The ratings for the Globes may have dipped slightly, but it was a robust presence on Twitter, where the Tweets-per-second (TPS) count reached 6,162 at its highest point, more than last year’s Super Bowl (4,064 TPS) or the royal wedding (3,966), though still less than the MTV Video Music Awards (8,868 TPS, which had the advantage of the Beyonce bump).
Oh Hollywood and their metrics. I suppose if this is a decent measurement of audience interest it’s only a matter of time before Twitter is entirely overrun by ads, publicists and spam-bots. I said completely, we’re about 90% there.
Also, did you see the memo about this?