Gruber: The Tethered Digital Hub is Dead

· Joanthan Poritsky

Apple announced a lot of news; there is much to talk and think about. But the key line was when Steve Jobs, describing iCloud replacing iTunes as your digital hub, said, “We’re going to demote the PC and the Mac to just be a device.”

iCloud is the new iTunes. The tethered digital hub is dead; long live the wireless digital hub. Apple sees iCloud as shaping the next ten years the way the iTunes-on-your-Mac/PC digital hub shaped the last ten.

A short, great piece from John Gruber aptly titled “Demoted”. That demotion of the Mac and PC is certainly a point of concern, especially as we await a new version of Final Cut Pro. Still, I think Apple is headed in a good direction, and I have faith that the Pro Apps will be safe in an iCloud world.