YouTube Set to Introduce Paid Subscriptions This Spring ⇒
Speaking of lessons in monetizing video content, here’s Jason Del Rey at Ad Age:
YouTube has reached out to a small group of channel producers and asked them to submit applications to create channels that users would have to pay to access. As of now it appears that the first paid channels will cost somewhere between $1 and $5 a month, two of these people said. In addition to episodic content, YouTube is also considering charging for content libraries and access to live events, a la pay-per-view, as well as self-help or financial advice shows.
Remember Vimeo’s Tip Jar and forthcoming pay-to-view service? Like I said back in September, 2013 is shaping up to be a big year in this space.